Inside Marketing: Formulating an effective digital strategy for member engagement

first_img ShareShareSharePrintMailGooglePinterestDiggRedditStumbleuponDeliciousBufferTumblr continue reading » Advances in digital marketing have opened up many avenues for engaging with credit union members. The multitude of channels at your disposal today necessitates formulating an effective content and communication strategy for interacting with existing credit union members and for attracting potential members to your website.Strong digital member engagement strategies foster brand growth and loyalty. Credit unions that focus on facilitating member engagement are committed to real value creation, whether through an exceptional end-to-end service experience, great content or strong member support beyond the traditional sell.So how do you engage with your target audience, give them the information they are looking for and make them aware of the opportunities you have to offer?Start by outlining the goals.Before tackling the question of how to engage with members, it is imperative to define what engagement actually means and how to quantify it.last_img read more

West Ham handed striker blow: New signing out for two weeks

first_img West Ham new boy Nene in action for Paris Saint-Germain 1 Nene will not make his West Ham debut this weekend as he is not yet fit enough, according to Hammers boss Sam Allardyce.The Brazilian joined West Ham on Wednesday, arriving on a free transfer from Qatari club Al-Gharafa until the end of the season.The 33-year-old is still awaiting international clearance, but Allardyce has revealed that even with it the former Paris Saint-Germain forward is not ready to make his Hammers bow.“Whether it did come through or didn’t he wouldn’t be part of the squad this weekend on the basis of his physical condition,” said Allardyce.“As naturally fit as he is, he hasn’t been training with a team on a regular basis.“We envisage [him making his debut] in two weeks, we will assess that after seven to 10 days. We will see what he is like for Crystal Palace next week.“It is nice to have him here with the CV he has got.”last_img read more